Kristen Speaks

I have a very important question for you

Dec 29th, 2011 | By Kristen Eckstein | Category: Kristen Speaks, Kristen!

What the call is – a chance to get to know each other better. I don’t consider it a coaching conversation, but if there are a couple of suggestions I can make to support you in your book creation journey, sure… I’ll share ‘em.



Incredible Thanks

Nov 24th, 2011 | By Kristen Eckstein | Category: Kristen Speaks, Kristen!

I hope you’re taking some time to spend with your family today (if you’re reading this on Thursday and live in the USA, shame on you! ) In the US we’re celebrating Thanksgiving – a day to cherish family, make new memories, and gorge ourselves on turkey and pumpkin pie. This year my husband and [...]



How hard is it to do the right thing… really?

Jul 15th, 2011 | By Kristen Eckstein | Category: Kristen Speaks, Kristen!

If you’ve been keeping up with me through Facebook, you know how important honesty and integrity are to me. This post is not to brag, but rather to give you some examples of some very hard decisions I have made lately in my business, and hopefully to encourage you. Example #1: Today I had a [...]



Self-Publishing Will Kill Your Reputation as a Quality Author

Apr 5th, 2011 | By Kristen Eckstein | Category: Book Marketing, Featured, Kristen Speaks, Kristen!, Publishing

“Self-publishing.” A term often confused, skewed by greedy vanity publishing companies, and a stigma to the entire publishing industry. What do you think when you hear, “I am self-published?” That author wasn’t good enough to get a ‘real’ publisher. Their book probably wasn’t edited. Their cover design is horrible. They just wanted a quick fix, [...]



SIMPLE Takeaways

Mar 24th, 2011 | By Kristen Eckstein | Category: Business Marketing, Kristen Speaks, Kristen!, Videos

The Top 10 Things I Learned at SIMPLE 3 with Bob the Teacher Jenkins 10. It’s like family. Going to more than one live event in the same series is like meeting up with cousins you only get to see a few times each year. These cousins really “get” you, understand business tactics and are [...]



How to Print a Self-Published Book

Mar 11th, 2011 | By Kristen Eckstein | Category: Industry News, Kristen Speaks, Kristen!, Publishing

My friend and fellow fighter-for-the-good-of-authors consultant in the Indie book world, Sue Collier (co-author of The Complete Guide to Self-Publishing, 5th Edition) recently wrote a great blog post about various “POD Publishing,” “self-publishing” and “vanity” companies vs. skipping the middle-man and working directly with a print-on-demand printer. She says it boils down to going directly [...]



How to guarantee your message will be opened

Nov 2nd, 2010 | By Kristen Eckstein | Category: Business Marketing, Kristen Speaks, Kristen!

I made my routine trip to the post office to check our PO Box this morning. Among the stacks of credit card offers, ads, coupons and my monthly CD from my CD club was a very thick envelope. The outside of the envelope said, “Free gift for you inside.” I thought, heck, it’s thick, why [...]



The Top 10 Things I learned at SIMPLE2

Sep 30th, 2010 | By Kristen Eckstein | Category: Business Marketing, Kristen Speaks, Kristen!, Where is Kristen?

Last weekend I attended the incredible SIMPLE conference put on by my friend and mentor Bob The Teacher Jenkins. Besides a family reunion of sorts from people who attended SIMPLE1 in Wilmington, NC last Spring, many new relationships were started and once again I learned some things. Next time you plan on attending a live [...]



The Book Marketing Stress Crisis: SOLVED

Aug 24th, 2010 | By Kristen Eckstein | Category: Book Marketing, Business Marketing, Kristen Speaks, Kristen!, Where is Kristen?

The Book Marketing Stress Crisis: SOLVED I just returned from an internet marketing workshop called NAMS (Niche Affiliate Marketing Systems). It’s an intensive marketing workshop weekend full of breakout groups at levels from newbie beginner to advanced. We learned everything from writing press releases to copywriting for your website to what makes a good website [...]



Is the “Safety Belt” On in Your Business?

Jul 15th, 2010 | By Kristen Eckstein | Category: Business Marketing, Kristen Speaks, Kristen!, Where is Kristen?

July 15, 2010: Great American Book Coaching Tour, traveling from Portland, OR to Santa Rosa, CA. Down the twisting, turning Hwy 101, of course. The plan was to hop on the even more windy Hwy 1 once we entered a truly scenic section of CA. That plan seemed to be waylaid when Joe (Creative Director, [...]